Glow Resident Profile | Pleasurekraft

By Ravi in Exclusive Interviews, Glow Washington DC
Monday, August 30, 2010, 10:55am. (Updated: 10/24/13 at 8:40pm) Add comments

Glow is proud to announce the addition of our newest resident, Pleasurekraft! Made up of Stockholm native Kalle Ronngardh and DC bred, Iranian-American Kaveh Soroush, the two provide another perfect example of how The Internet and music production software (DAWs) have taken music into the 21st century.

Having found each other online (after both releasing tracks separately on Anjunadeep) Kaveh and Kalle began collaborating. One would start a project, email it to the other, who would work on it some more, email it back, etc. Their first release was a remix of Rossell’s “Dancing with Strangers,” about two years ago. It was supported by Pete Tong on the Essential Selection. From there the two collaborated more until they hit it big with the Nic Fanciulli and Sasha & Digweed-supported, Beatport chart-topping ‘Tarantula,’ which hit #1 and spent 10 weeks in the top 10.

We recently had a chance to chat with Kaveh, who will be residing at Glow (as Kalle remains based out of Sweden).

Q: How long have you been DJing?

A: I started DJing around 2004… and for Kalle it was even less time than that – but when you already have a decent amount of experience producing… you think about your DJ sets differently.

Q: What got you into DJ/Producing?

A: I had a friend who was really into the scene and went to a couple shows with him (he was a huge Steve Lawler fan… I think at that point my first 2 DJ compilations were the Global Underground Deep Dish Toronto compilations – and Sander Kleinenberg’s “This is Everybody” which really blew my mind. The same friend also taught me how to spin vinyl – and we would drive up to 611 records in Philadelphia every weekend and I would spend way more money than I should have on the stuff – but in the end it was all worth it.

Q: What did you grow up listening to, who are your favorite EDM DJs and what’s playing on your iPod right now?

A: I actually grew up listening to alot of 80’s (child of the 80’s!) and even then loved some of the electronic acts from back then – Jean Michel Jarre, German duo Yello, etc. and of course 80’s pop. Then 90’s came and switched more to rock – listening to Tool, Deftones, Radiohead, and of course some of the classics of hip hop now like A Tribe Called Quest & the Roots. Also went through a phase where I got really into classical and Jazz – which made me think in a completely different way about music production. On my ipod right now – besides the hundreds of pleasurekraft drafts we are working on – anything by Brazilian born and Austrian based producer Wehbba who is on Christian Smith’s TRONIC imprint. As far as non- electronic music goes, Miike Snow’s self-titled LP which came out last year I STILL listen to – absolutely incredible – people don’t know the name, but if you played them Britney Spear’s “Toxic” they would be shocked to find out that’s who produced it! Also absolutely love R&B singer songwriter Van Hunt who is just on another level.

As a producer it’s probably easier for me to name EDM producers, but I would say as far as DJ’s go – Nic Fanciulli is #1 for me. Seeing him live is just to me a special event – I learn so much from him and feel very lucky that he was the first DJ in the world to play and heavily support “Tarantula” well before it came out.

Q: How long have you been producing?

A: I have been producing electronic music for about 7 years now. Before that I played guitar, drums and bass and was recording rock stuff all the time – but electronic music is a whole different animal. I think it does help that I had a musical background because I think in the end it comes through when you produce something as different as electronic music.

Q: Discuss the DC scene and how it was coming up around here.

A: The DC scene is a weird one. For the sub-genre of electronic music Kalle and I are into there isn’t a huge tech house scene here. You can go to a party where Shlomi Aber & Audiojack are playing on the same bill and there are less than 30 people there – which is just unreal considering that would be sold out/line down 2 blocks in a European city, but I think ALOT of it has to do with the promotion an getting the word out. Although Glow brings in a diverse array of talent from several different genres, the one thing they are consistent about is knowing how to draw people to their shows regardless of genre – and that is definitely a comforting thing for any DJ – knowing that you are going to have a packed house waiting for you – ready to dance.

Q: So how does it feel to have a residency at Glow?

A: I’m extremely excited to be one of the newest additions to the Glow residents. As I mentioned already, they know how to draw and they bring in first class talent – who wouldn’t want to be a part of that?! But more importantly, I owe a lot to Pete Kalamoutsos, who I have known for a long time, and who always told me to forget about DJing when I first got into it and said “Produce, produce, produce,” as truly that is the only thing that will lead to SERIOUS gigs. If you produce and can have consistent, and quality output – the gigs will come. I have travelled a lot over the last 2 years, living in Spain for a bit, traveling throughout Europe extensively, lived in Miami and just back to DC as of last month, so I feel a bit of a prodigal son to the city and to Pete I guess – so it was very flattering when Pete asked me to join the Glow lineup. I hope Glow fans will be ready. I know I am! ________________________________________________________________________________________________________________

Pleasurekraft’s newest release, a remix for Munich’s legendary Great Stuff Recordings, is already in Beatport’s top 10 tech-house tracks after just 1 week!!

Look out in the coming months for Pleasurekraft remixes of Deadmau5 & Steve Duda (BSOD), Sander Kleinenberg and Green Velvet.

You can catch Kaveh’s official debut as Glow’s new resident on Thursday September 2 when Afrojack headlines at Lima Lounge.

7 Responses to “Glow Resident Profile | Pleasurekraft”

Pingbacks (7)
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  3. […] Glow has got DC’s most famous resident, the internationally revered Pleasurekraft. With support from Nic Fanciulli, Sasha & Digweed, Sander K and many more, tonight’s […]

  4. Glow presents Tuesdays with Saeed Younan at Barcöde | Club Glow DC says:

    […] Saeed may not always be in DC on a Tuesday evening. In those instances, Glow is ready with another local-turned-international player. Pleasurekraft, who recently remixed for Sander Kleinenberg and Green Velvet and received support from Sasha & […]

  5. […] the latest addition to the Club Glow family, has been ripping DC nightlife dance floors apart since he started his residency this fall. […]

  6. Glow presents Tuesdays at Barcöde | Club Glow DC says:

    […] Saeed may not always be in DC on a Tuesday evening. In those instances, Glow is ready with another local-turned-international player. Pleasurekraft, who recently remixed for Sander Kleinenberg and Green Velvet and received support from Sasha & […]

  7. […] the latest addition to the Club Glow family, has been ripping DC nightlife dance floors apart since he started his residency this fall. […]

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